Ron Pierce’s dream of building a boat was sparked by his love for the outdoors, which led to a lifetime of memories and adventures. This dream eventually paved the way for the founding of Bass Cat in 1971, when Ron and Jan started the company in their two-car garage. Despite humble beginnings, Bass Cat quickly established itself as a leader in the bass boat industry with innovative features and groundbreaking designs, including the transformation of their Vee hulls into high-performance tournament machines.

Today, Bass Cat continues to prioritize innovation and customer satisfaction, building a family of owners and a legacy for future generations to enjoy. The company’s commitment to excellence and community has earned them a reputation as a trusted and respected brand in the outdoor industry.

Everything Has A Reason. Over time, this statement became a culture at Bass Cat and Yar‐Craft Boats. It is a simple tribal tactic, not one that comes from a how‐to manual or a mission statement. It comes with years of building the world’s finest bass and walleye boats. Our staff compiles hundreds of years of boat‐building experience. We aren’t the new kids on the block; we know our culture runs deep.

We uphold a commitment to ensuring each boat is comprised of the finest quality throughout the manufacturing process. Better resins, better fiberglass, better techniques, and not cutting corners in any segment. It’s not about the price; it’s about the boats and the people that build and operate them.